Introduction to Nara Market: From Public Institution Bidding to Product Registration
Learn what Nara Market is, the registration process for the Korean Online E-Procurement System (KONEPS), and how to participate in public procurement bids. Step-by-step practical tips for beginners, including checking public institution bids, electronic bidding, and bid announcements, are included.
Nara Market is the official online system operated by the government and public institutions to purchase necessary goods and services. Companies or individuals can register on Nara Market, list their products, and participate in bids. If you are a business owner, you might want to supply products to public institutions.
When supplying goods to public institutions or the government, Nara Market ensures that contracts are conducted fairly and transparently. Simply put, Nara Market acts as both a shopping mall and a bidding platform for public institutions. Today, let's explore Nara Market in detail.
What is Nara Market?
Nara Market is South Korea's National Online E-Procurement System (KONEPS), operated by the government. It is a public procurement platform where public institutions and companies can handle all procurement processes online, including bidding, contracts, and payments. Once registered, companies can participate in bids from the government, local authorities, and public institutions, functioning as a public procurement hub.
The main feature of Nara Market is that all bidding processes are conducted online to ensure fair transactions.
- Electronic Procurement System for Public Institutions
Companies can participate in bids from the government, local authorities, and public enterprises, making it easy to access the public procurement market. - One Registration for All Public Procurement
Once a company or individual registers on Nara Market, they can participate in multiple bids without registering separately for each institution. - Transparent Transactions and Management
Bidding, contracts, delivery, and payment are all conducted online, ensuring transparency and systematic management. - Public Procurement Information Hub
From product registration to bid announcements and award information, all relevant data is integrated, allowing companies to access and manage information in one place.
Nara Market Registration and Listing Procedures
Let's look at how to utilize Nara Market. The essential requirement is business registration. Even sole proprietors can participate in the public procurement market if they meet the conditions, making it an accessible platform for small businesses and startups.
1. Business Certification and User Registration
Prepare your business registration certificate and representative information. Then, sign up on the Nara Market (KONEPS) website and complete business verification. Once verified, you can participate in bids and register products.
- Prepare a business-use digital certificate: A universal certificate for businesses is required
- New User Registration on Nara Market (www.g2b.go.kr): Enter business information and designate representative/bid agent users
2. Bid Qualification Registration
To participate in a bid, you must first complete bid qualification registration. Required documents include:
- Required Documents: Business registration certificate, corporate registration, manufacturing/supply proof, etc.
- Additional Materials: Exclusive supply confirmation, direct production certificate (issued by Ministry of SMEs and Startups), etc.
- Note: Required documents vary by industry, so check each bid announcement carefully.
Once documents are prepared, you can officially register your bid qualification through Nara Market.
1. Checking Bid Announcements
- Access the Bid Announcements menu on Nara Market main page
- Use search: bid name, announcement number, ordering agency, etc.
- Use detailed filters: estimated amount, industry, region, etc.
2. Analyze Announcement and Confirm Eligibility
- Check ordering agency, bidding type (electronic/restricted/qualification), winner selection method, and estimated amount
- Contract law: national agencies follow National Contract Act, local agencies follow Local Contract Act
- Announcement Name: 2025 ○○ City Indoor Construction
- Ordering Agency: ○○ City Hall
- Contract Method: Restricted Competition, Qualification Review
- Evaluation Method: Quantitative 80 + Qualitative 20
- Minimum Rate: 89.745% of estimated price
| Step | Practical Example | Check Points |
| Search Bid Announcements | Indoor construction under 200M KRW | Check deadline and announcement number |
| Review Announcement | Qualification review, minimum rate evaluation sheet | Prepare required documents |
| Submit Bid | Submit electronic bid documents | Meet submission deadline |
| Winner Selection | Quantitative/qualitative evaluation, lottery possible | Score above threshold |
3. Product Listing and Registration
Once ready to participate, register your products using the following steps.
Request Product Code in the Catalog Information System
Access Nara Market's catalog information system to request a code for the product to be registered.
Submit Supporting Documents
Provide documents that verify actual transactions, including product specifications, transaction records, and tax invoices.
Classify Products and Enter Information
Categorize products by size, material, and purpose, entering accurate and objective information. Registered products automatically link to bid announcements for participation.
Submit the prepared documents to the responsible procurement office. Negotiations may follow, and a MAS (Multiple Award Schedule) contract may be signed if necessary.
From application to final registration, the process may take several months, so plan accordingly.
Tips for Successful Nara Market Registration and Promotion
Perfect Preparation of Documents and Certificates
Incomplete documents or certificates may delay registration, so carefully check and prepare all required materials.
Emphasize Public Value and Competitiveness in Business Plans and Product Descriptions
Highlighting public interest and product competitiveness helps increase your chances of success in bids.
Utilize Online Promotion
Promote your company as a Nara Market registered supplier through blogs, SNS, or your website to increase credibility and attract potential customers and public institutions.
| Step | Required Documents | Notes |
| Certificate Issuance | Business digital certificate | Issued by tax office/bank |
| User Registration | Business registration, representative info | Complete via Nara Market website |
| Qualification Submission | Corporate registration, supply confirmation, direct production certificate | Varies by industry |
| Product Listing | Transaction records, test reports, specification info | Submit promptly |
| Document Submission/Negotiation | All prepared documents, submit by mail/online | Coordinate with officer |
To achieve good results in Nara Market registration and bidding, carefully prepare documents and certificates, thoroughly review bid announcements, and follow each step of the procedure. Using the methods summarized here, even beginners can gradually achieve success in the public procurement market.
What are the procedures for a company to register products on Nara Market?
First, obtain a business digital certificate and register as a user on Nara Market (www.g2b.go.kr). Then, proceed with bid qualification registration, product listing, and document submission. Required documents include business registration certificate, corporate registration, test reports, and direct production certificates.
What should I be careful about when participating in electronic bids for public institutions?
Analyzing the bid announcement is crucial. Carefully check the ordering agency, bidding type, minimum rate, and evaluation criteria. Submit bid documents by the deadline. Missing documents may prevent participation, so ensure all requirements are met according to the public procurement platform.
How can I promote my company as a Nara Market registered supplier?
You can promote your company on blogs or your website as a Nara Market supplier. This increases credibility and brand value. Sharing your experience with public procurement bids, electronic bidding, and KONEPS utilization can also provide useful information for potential customers.
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